7 Steps to
Measurement
Success:
    
  1. Define Measurable Objectives  
  2.
Develop Measurement Plan  
  3. Create Survey Instruments  
  4. Capture Data  
  5. Tabulate Results  
  6. Perform Business Analysis  
  7. Produce Executive Report  
       

 

 


Home >About Us > Principals lead capture 

When Experience Matters

When you have a choice, always go with experience.

The Principals (click for bios)

ShowValue’s staff brings to your projects the experience gained from 85 years in sales and marketing and over 50 years managing and implementing trade shows and events. Our principals have backgrounds as corporate event marketing managers and as suppliers to the event marketing industry. Based on this wealth of experience, we developed our winning formula:

Seven Steps to Event Measurement Success

But remember…there is no magic.

You benefit from what we learned: shortcuts don't work. As a result, ShowValue doesn’t shorten the process; rather our proven techniques make the process work for you.

Our Roots

ShowValue’s roots go back to 1991 with the founding of Applied Image Technologies.  AIT developed ScanQuest, still the only system to capture all the leads from your trade show theater or face-out demo area.  ShowValue offers a solution set to help clients discover the value of their event marketing programs.

The Bottom Line

If you want to make a measurable difference.....

Don’t Just Show Up..…ShowValue!

 


Home    About Us    Services    Contact Us