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Home > > Principals
When Experience Matters
When you have a choice, always go with experience.
The
Principals (click
for bios)
ShowValue’s staff brings to your projects
the experience gained from 85 years in sales and marketing and
over 50 years managing and implementing trade shows and events.
Our principals have backgrounds
as corporate event marketing managers and as suppliers to the
event marketing industry. Based on this wealth of experience,
we developed our winning formula:
Seven
Steps to Event Measurement Success
But remember…there is no
magic.
You benefit from what we learned: shortcuts
don't work. As a result, ShowValue
doesn’t shorten the process; rather our proven techniques make
the process work for you.
Our Roots
ShowValue’s roots go back to 1991 with the
founding of Applied Image Technologies. AIT
developed ScanQuest, still the only system to capture all the
leads from your trade show theater or face-out demo area. ShowValue
offers a solution set to help clients discover the value
of their event marketing programs.
The Bottom
Line
If
you want to make a measurable difference.....
Don’t Just Show Up..…ShowValue!
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