Lead Generation for Events where the is no Badge to Scan
When it comes to lead generation at events without electronic badges, traditionally there have been only a few ways to capture attendee information. They include:
Collect business cards and write notes on the card.
The booth rep talks with a a prospect and collects a business card. The card is bundled with a bunch of other business cards and FedEx’d to the trade show manager. How is she supposed to know what was discussed or what follow-up was promised?
Ask attendees to write their demographic information on a lead card. This often means the information is illegible and/or incomplete.
Write the demographic information yourself.
This, too, is often incomplete and illegible.
In all these cases, you must do manual data entry of the information after the event in order to deliver it to your sales people for follow-up. That’s tedious, time consuming, and you’re apt to miss some important information that was shared at the show.
You know you need a way to quickly enter names and notes, ensuring accuracy.
And this is why.
Features of No Badge, No Worries™
- Allows for quick capture of event attendees’ demographic and lead qualifying information/lead qualifying information.
- Entering names, titles, and more can be done quickly thanks to an incremental auto-suggest feature.
- Capture qualifying information with an on-device survey.
- Data collected is securely saved in the cloud and is returned to you in the format that best fits your CRM system.
- Instant literature fulfillment via dynamic email. This means you can save money on having to print, haul and hand out hard copies at your event.
- Take notes via voice-to-text.
- Capture images, i.e. diagrams, sketches and the like, that may have been done or discussed during meeting with a potential lead.
- All information collected through the No Badge, No Worries interface is saved in the cloud and returned to you formatted and ready to insert into your CRM.
Check out this Live Demo and see for yourself!
Take a moment to test drive a demo of our No Badge, No Worries™ solution. You can access it with any device with an internet browser.
Now wasn’t that easy? Sure beats chicken scratch on a business card!
Call us today at (877) 474-6982, email, or fill out the quick form below to find out more about getting No Badge, No Worries™ for your next trade show or event.